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Peli Shows Clear Leadership with Launch of Adventurer Range of Cases for iPhone 7

BARCELONA - 07 Sep, 2016

Peli Products, the global leader in the design and manufacture of high-performance protective cases, today announced it is launching a new range of cases especially for the iPhone 7 and iPhone 7 Plus. Set to be the slimmest cases on the market, the Adventurer range has clear backs to showcase the colour range of the new iPhone models.

The ultra slim design doesn’t compromise Peli’s DNA - protective cases that withstand the most extreme conditions on earth.

The Adventurer cases offer 23% more impact absorption over similar protector models in the market, as they are made from HPX™, Peli’s proprietary material that has been especially designed to absorb impact and disperse shock forces away from the mobile device.

“These cases represent an exciting development for Peli,” says Piero Marigo, MD of Peli EMEA: “They bring together market-leading slimness and lightness with heavy, tough protection - making it easier than ever for consumers to protect their precious devices during their everyday adventures”.

“Peli is renowned for its cases that protect essential kit used in the most demanding scenarios by experts from firefighting, police, defence/military to explorers and adventurers. But Peli believes that all consumers face daily challenges and adventures that require the best protection for the kit they value, and deserve to have the same peace-of-mind on a daily basis.”

The Adventurer cases also have a dual-layer structural design, a non-slip grip and exceed 810G Military Standard drop tests*. They also carry a Lifetime Guarantee (where applicable by law).

For the iPhone 7 and iPhone 7 Plus, the Adventurer cases will be available from today on Amazon UK, France, Germany, Italy, Spain, Mobilefun and other retailers, at £29,99/29,99€ and £29,99/34,99€, respectively.

Note to Editors
*With its “You break it, we replace it…forever™ Lifetime Guarantee, Peli ensures the toughness of its cases and most importantly the protection of phones by a series of tests which include:

  • Drop Tests: Peli exceeds the 810G Military Standard – which is dropping 1 sample x26 times from 1.2 meters - by doing this test PLUS taking 10 more samples at a time and dropping them up to 1.8 meters 6 more times
  • Temperature Tests: To ensure performance in extreme environments. Hot: the cases are tested for 12 hours at a temperature of 120°F (49°C). Cold: the cases are kept at -25°F (-31°C) for 12 hours
  • Abrasion tests: Removing from a pocket 2,000 times
  • Button pressing: tested 2,000 times

 

Peli Products, S.L.U. is the Europe, Middle East and Africa Headquarters of Pelican Products, Inc., the global leader in design and manufacture of both high-performance case solutions and advanced portable lighting systems.

Our products are used by professionals in the most demanding markets including firefighters, police, defense / military, aerospace, entertainment, industrial and consumer. Peli products are designed and built to last a lifetime.

The company operates in 140 countries, with 27 offices and 6 manufacturing facilities across the globe. Peli Products is a portfolio company of Behrman Capital, a private equity investment firm based in New York and San Francisco. For more information, visit www.peli.com

Peli Products, S.L.U.
C/ Provença, 388 Planta 7
08025 Barcelona, Spain
Tel.: +34 93 467 4999
Fax: +34 93 487 7393
e-mail: marketing@peli.com

www.peli.com